The Appointment Analysis provides in-depth information on the salon's services and appointments. The section can be reached by following the path Manager → Company Report → Appointment Analysis → View Analysis.

As on the Company Report, at the top of the page you will find the options "Period" and "Sector", which are useful for circumscribing the analysis.

Through the Period filter you can

Using the drop-down menu Sector, on the other hand, it is possible to filter the data according to the area of activity of the salon.

The first panel visible when you open the page shows data on Booked Appointments and Unbooked Passes. The information contained in these two columns is subdivided by the management system according to the following logic:

Both booked appointments and passes without booking are analysed in detail by means of the following data:

The number of clients who, in the specified date range, made a passage to the salon for the first time.

The average expenditure incurred by clients at each appointment. This is calculated independently by the management system, dividing the takings with the number of receipts issued in the period under consideration.

The number of passes through the salon from online channels in the specified date range.

The number of booked appointments to which clients did not show up (whereby "the client did not show up" was entered as the reason for cancellation).

The number of booked appointments that were cancelled before the clients entered the salon. The entry includes both appointments cancelled by the client and

The weekly breakdown box analyses three items of data in particular:

This block highlights some key indicators relating to the services performed in the salon during the period under review, broken down by day of the week.

The number of appointments booked on the specific day of the week within the date range considered.

The percentage of booked appointments for which the service was requested with a specific employee. The value is calculated by the management system by dividing the number of appointments booked with Request (R) and the total number of appointments.

This is the percentage of appointments booked via the application within the date range considered.

The percentage of appointments booked via the Treatwell Widget within the date range considered. The value is calculated by the management system by dividing the number of appointments booked via the Widget and the number of total appointments. The Widget is a customised link that can be placed within applications, websites and social platforms to allow users to book through online channels (a dedicated guide on sharing a booking link is available).

The average expense incurred by clients at each appointment. It is calculated autonomously by the management system by dividing the takings with the number of receipts issued within the day and date range under consideration.

The percentage of clients who, within the date range under consideration, booked an appointment but did not show up at the salon.

The percentage of clients who, within the day and date range under review, booked an appointment but then cancelled it. This includes both appointments cancelled by the client and bookings entered in the diary by mistake and then deleted.

The percentage of clients who, within the day and date range under consideration, visited the salon for the first time.

Please Note: by clicking on the down arrow symbol the report expands a further detail showing the data for the particular day within the date range considered.

In this subsection some indicators relating to services performed in the salon without a booking during the period under consideration are highlighted, broken down by day of the week.

The number of appointments without reservation on the specific day of the week within the considered date range.

The ratio of total appointments to appointments without reservation.

The ratio of total appointments to bookings made through online channels.

The average expense incurred by clients for each appointment. It is calculated autonomously by the management system by dividing the takings with the number of receipts issued within the day and date range under consideration.

The ratio of total appointments to bookings made by clients who came to the salon for the first time in the analysed period.

Please Note: by clicking on the down arrow symbol the report expands a detail showing the service wheel for the particular day within the date range considered.

In this subsection, a detailed analysis of the appointments requested by the various online channels is carried out. Each row indicates the analysed channel (app, site, marketplace, other).

The columns, on the other hand, indicate:

The number of appointments booked via a specific online channel in the period under review.

The revenue generated by appointments booked through online channels in the period under review.

The percentage of bookings received via a specific online channel.

The ratio of total appointments received via online platforms to bookings entered via an app (also via an online channel).

The average spend by clients from online channels per appointment.

The number of new clients who booked for the first time via the online platforms.

The ratio of all appointments booked online to new clients (always booked online).

In this block, cancelled appointments are broken down into:

In this block some useful indicators are highlighted to identify the proportions between the various reasons for cancelling the appointment (what is chosen by the salon at the time of cancellation):

Quantity of cancelled appointments

The ratio of total appointments made to total appointments cancelled.

The percentage of appointments requested within those cancelled.

The total potential revenue lost from cancelled appointments.

The number of clients whose appointments were cancelled.

The percentage of clients whose first appointment was cancelled.

Please Note: Clicking on the "+" symbol to the right of the title "Appointments Cancelled" displays the list of clients whose appointments were cancelled, with name, number of appointments deleted and turnover lost. By clicking on the down arrow next to each amount, you can view further details of the dates and amount of the deleted appointments (the screenshots below show the names blacked out for privacy reasons).

This subsection analyses some indicators relating to services deleted after the client has entered the salon (appointment in the diary marked in green) and broken down by category. The following indicators can only provide useful data for salons that have a cash register connected to Treatwell Pro.

The number of times the service was cancelled.

The percentage of how many of these cancelled appointments were Requested.

The total potential revenue lost due to the cancellation of certain services.

The number of clients who have deleted a certain service category.

The percentage of new clients on whom this type of cancellation has been made.

Please Note: Clicking the "+" symbol to the right of the title "Services Deleted After Check-in" displays the list of clients whose services have been deleted from their appointment after entering the salon. Clients' names, number of deleted services and lost turnover are indicated. By clicking on the down arrow symbol you can see further details of the dates and amount of the deleted treatments (the screenshots below show the names blacked out for privacy reasons).

This subsection lists appointments for which a receipt was forgotten..

The number of appointments for which you forgot to issue a receipt.

The percentage of appointments with a request for which a receipt was not issued.

The total revenue lost due to the failure to issue a receipt.

The number of clients for whom a receipt was forgotten. The No. of clients may be lower than the 'No.' figure as one client may have several appointments.

The percentage of clients for whom you forgot to issue a receipt on their first visit to the salon.

Please Note: Clicking the "+" symbol to the right of the title "Appointments Without Receipt Issued" displays the list of clients for whom you forgot to issue a receipt, with name and lost turnover. By clicking on the downward-pointing arrow symbol you can see further details of the dates, treatments and amount of unclosed appointments.

The last section of the Appointment Analysis page shows in detail the appointments to which clients did not show up, broken down by day of the week.

The number of appointments to which clients did not show up, broken down by day of the week.

The percentage of appointments to which clients did not show up in relation to the total number of appointments.

The percentage of appointments that had a request and did not show up.

The total revenue lost due to clients' non-attendance.

The number of clients who did not show up for an appointment on the day and date range under review.

The percentage of clients who did not show up for their first salon appointment.

Please Note: Clicking the '+' symbol to the right of the title 'No-Show Appointments' displays the list of clients who did not show up for appointments, with name, number of appointments and turnover lost. Clicking on the down-arrow symbol displays further details of the dates and amount of individual missed appointments (the screenshots below show the names obscured for privacy reasons).